Project Summary
ABOUT THE CLIENT
Premier Custom Homes is a Quad Cities Custom Home Builder.
THE MAIN OBJECTIVE
PCH was looking for a website makeover. Their pre-existing website was not user friendly, and they desired a more modern design that would translate to a positive and easy mobile user experience.
ABOUT THE OUTCOME
With the installation of a new theme and site layout, as well as some strategically written blog posts, PCH ranks on page one of Google for multiple keywords and gains thousands of visitors per month.
MORE ABOUT THIS PROJECT
Website Makeover + Content Writing
Content writing projects for SEO:
- The Kitchen; the Heart of Our Home
- 10 Benefits of an Organized Home
- Inspired Interiors: 5 Home Decor Accounts to Help Decorate Your Space
If you type the following into Google, “benefits of organizing your home,” you’ll see that a blog on Premier’s website is ranking not only on page one, but is currently set to the top search result (this is something that Google changes frequently so just because it’s the top search item today, doesn’t mean it will be tomorrow).
You can also see that there are over 119,000,000 posts about this same topic on Google.
But this post has consistently been ranking on page one of Google for months, brining thousands of visitors to the PCH site each month.
So how did we accomplish this? Through keyword research and strategic blog planning.
No, not every visitor that lands on the PCH website is local to the Quad Cities or ready to build a home. But the more consistent PCH can be with producing quality content, the bigger their following is going to be, and the better positioned they’ll be in their niche to show their audience and potential buyers that they’re an authority in their field.
The goal is to get your website popping up as close to the top when people are searching for keywords related to your business. The higher you can rank in Google, the better chance you have of increasing overall brand visibility and converting those views to clicks, and ultimately – to paying customers.
“Natasha is fantastic! She always knows what type of blog content will complement our brand, vision, and social media posts; making us a true authority in our niche, and she helped make our website vision come to life!”
Premier custom homes
Disclaimer: For website makeovers, I do not do any custom design work or coding. I will, however, help you find a theme that fits your vision + brand, install it for you, and get your entire site up and running (including optimizing your site for SEO).
Or, just a portion of that project. It’s whatever fits you, best. Website platforms that I will assist with include WordPress, WooCommerce (WordPress based), and Shopify. I am also happy to assist with simple logo design, but I can also refer you to some amazing graphic designers for more intricate logo work.
Ready to make your project dreams a reality?
